Renting out your unused electronics is an easy way to earn extra passive income each month. Long-time, trusted platforms like ShareGrid make the process simple by connecting you with renters.
In this post, I'll provide tips on how to maximize your rental income by listing gear on ShareGrid and similar rental marketplaces.
Choose Equipment to Rent Out
The first step is selecting electronics and gear to rent out. Good options include:
Camera equipment - DSLR & mirrorless cameras, lenses, stabilizers, drones, etc.
Audio gear - Wireless kits, microphones, mixers, speakers, etc.
Lighting kits - LED panels, soft boxes, gels, stands, modifiers, etc.
Laptops & tablets - MacBooks, iPads, Surface devices
Gaming consoles - PlayStation, Xbox, Switch, VR headsets
Music equipment - PA systems, amps, instruments, MIDI gear
Stick to items in good working condition - renters expect well-maintained gear. Items under 5 years old rent best.
Pricing Your Listings
Set competitive rental rates by researching comparable listings on the platform. Price based on:
Age and condition of the gear
Original cost and depreciation
Demand and availability in your local market
Rental frequencies - weekends often command higher rates
Adjust pricing until bookings are regular but inventory isn't sitting idle. Find the optimal balance.
Creating Gear Packages
Individual items rent infrequently. Creating bundles increases bookings.
Group complementary items like:
Camera + lens + stabilizer
Laptop + audio interface + XLR kit
LED panel + stands + modifiers
Curate packages tailored to common production scenarios in your niche.
Handling Logistics
Streamline rental logistics by:
Staging items near the front door for easy pickup/dropoff
Scheduling ample buffer time between rentals for cleanup
Preparing gear kits in hard cases ready to go
Securing pickup/dropoff times in writing
Efficient operations let you scale your rental business.
Providing Excellent Service
Great service ensures happy repeat renters and 5 star reviews.
Be responsive to booking inquiries and messages
Greet renters warmly at pickup/dropoff
Handle gear with care when interacting with renters
Resolve any issues promptly - go above and beyond
Your reputation is crucial to ongoing bookings and income. Prioritize service.
Grow Your Rental Inventory
Reinvest rental profits into acquiring more valuable gear to list. This expands your inventory and earnings.
Some categories to look into next:
Pro level cinema cameras like Red Komodo, Sony FX6
High-end lenses - Angenieux, Cooke, Zeiss
Speciality camera accessories - sliders, gimbals, follow focus
Audio - wireless lav kits, boom poles, field recorders
Lighting - LED panels, Kino Flo tubes, speckled gels
The more you can rent out, the higher potential passive income. But start small and scale up gradually.
Renting out idle electronics is an easy win. With a few key gear items, you can comfortably earn a couple hundred extra dollars each month. Apply these tips and let your items make you money instead of just collecting dust!
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